电话

Home Retail

Providing integrated marketing services to over 1000 enterprises, with marketing results exceeding customer expectations

芙莱莎

FLEXA/Home RetailUnderstand new search services

Background requirements

Background:Fleesha is a children's furniture brand imported from Denmark, established in 1972, with nearly 2000 stores worldwide and over 100 stores in China.

Requirement:There is malicious dissemination among peers of online brands, and brand reputation needs to be improved; The B2B2C model requires establishing brand image and reputation to assist dealers in conversion.

Solution

Layout integration: Get close to the young group+professional content endorsement+word-of-mouth seeding, enhance brand reputation, and assist dealers in conversion;

Diversified channels and content to purify malicious online defamation of competitors;


Upgrading the official website not only meets the local user experience, but also maintains consistency with global companies.

Optimization results

① Effective control of online malicious defamation;

② Diversified channels and diverse content bring a large number of brands and content to Freya; Word of mouth exposure;

③ Effectively assist dealers in conversion;


④ Upgrading the official website not only meets the local user experience, but also maintains consistency with global companies.

New Search Service

Official website, SEO, EPR (Xiaohongshu, Zhihu)

zx